Location, location, location. That’s the phrase you’ll hear most often when talking about opening a retail business. A great location can easily set you up for success just for the simple benefit of accessibility. When it comes to business on the web, domain names can be considered the real estate of the internet. A great
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It’s hard enough keeping the lure in water when attracting potential leads on the web. What bites the big one even more is when that fish takes off with the bait. Keeping people on your site can be a tough sell, and there are a variety of common problems that can lead to an early
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Whether or not you have a background in writing or journalism, if you’re just beginning to write for the web there’s a few things to keep in mind. Of course there are the common sense items to take care of like proper spelling, grammar and punctuation, but here are a few easy little tricks that
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In the first part of this series we introduced the first 3 major myths that people believe when it comes to blogging and just what kind of monetary gain they can expect from it. In part 2, we examine the content itself and the myths associated with producing it. Myth #4: I have to post
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For every blog that gobbles up revenues like Oprah on a Christmas ham there are hundreds that fail just as spectacularly. That completely-unmeasurable-but-ultimately-plausible fact can certainly put a damper on your blogging dreams. Hopefully you aren’t easily discouraged, though, as we present 6 major myths about blogging that should help restore your confidence and provide
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We’ve outlined before on this blog some ways you can help perform damage control when it comes to dealing with negative feedback on your website. It doesn’t take much for a boiling pot of consumer rage to spill over and torch the very reputation that you’ve worked hard to build online. Even a simple complaint
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Usability on the web is perhaps the most overlooked facet of web design, and the importance of usability on your website really can’t be stressed enough. Frustration due to unresponsiveness, lack of interaction or even just plain old information overload can all lead to your users clicking the back button and moving on to the
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Search Engine Optimization is important, but search engines can be seemingly harder to please than a high school girl at her sweet-sixteen party. We’ve discussed periodically on this blog some common SEO mistakes and more mistakes that can cost you valuable search engine rankings. We’ve also outlined a brief do-it-yourself SEO combination that can help
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